Mopar Showcases New Customization Options
Mopar is reaffirming their commitment to allow customers the opportunity to customize their vehicles. At the North American International Auto Show (NAIAS) in Detroit, Michigan, three vehicles hat have been extensively customizes will be on display, showing Mopar's focus on encouraging customers to personalize their rides. The vehicles on display include two Mopar equipped Jeep Renegades, as well as a Dodge Challenger T/A Concept vehicle.
"The company exhibit at the North American International Auto Show will highlight vehicles from all FCA brands, including three modified rides that illustrate how Mopar can assist customers in bringing to life their own personal vision of an FCA vehicle," said Pietro Gorlier, President and CEO of Mopar. "Customers can pull from our portfolio of Mopar products to augment the versatility and capability of the all-new Jeep Renegade, as shown with two Mopar-equipped Renegade vehicles, or to beef up the muscle of the Dodge Challenger while adding a vintage feel, as demonstrated by the Dodge Challenge T/A Concept."
One Jeep Renegade was equipped to be the ultimate off-road vehicle, both in capability and style. With Cammando Green skin, bold graphics on the body's sides, and a dramatic X shape styling of the tail lamps which is inspired by first-generation military Jeep vehicles. A map of Detroit adorns the Hood decal.
The second Jeep Renegade has been styled with an urban aesthetic which utilizes Jeep accessories to create a fresh, enhanced styling with an energetic approach. This Renegade model is a perfectly styled vehicle for a city or suburban area dweller, and imparts a youthful edge on whoever is behind the drivers wheel. With 4x4 capability, this Renegade is the perfect vehicle for driving in any environment you choose to take it.
The Dodge Challenger T/A Concept debuted at the Las Vegas, Specialty Equipment Market Association (SEMA) Show in November of 2014. With an eye-catching, Sublime Green color and a styling that draws inspiration from the 1970's Challenger, the concept car also manages to imbue modern ideas into the aesthetic. With matte black, full-length graphics adorbing each side of the body, the vehicle offers incredibly aggressive drama that is highlighted by 6.4-liter 392 HEMI engine.
Mopar has been producing exceptional performance parts since 1937, and the brand continues to provide ways for automobile enthusiasts to enhance their rides. Mopar annually distributes more than 500,000 parts and accessories across the world, and is the only source for genuine accessories and parts for FCA brands.