2015 Subaru Legacy Ad Campaign [VIDEO]
2015 Subaru Legacy was exclusively introduced in February during the 2014 Chicago Auto Show. In May this year it officially went on sale and now Subaru is introducing the new ads campaign of the car. We are all passengers, all sharing a ride on the same planet. The new Legacy is another proof that the greater the peace of mind the easier it is to sit back and enjoy the ride. And this Subaru model is all about comfort, safety, and convenience.
Legacy is positioned in the mid-size sedans range and it is a smart alternative to the mainstream choices. There will be a total of three US national television spots: "Passengers," "The Fix" and "Jr. Driver". They will al highlight Subaru's values of reliability, safety, capability and longevity.
The 2015 Legacy comes equipped with 2.5i engine which is coupled as a standard with Lineartronic Continuously Variable Transmission (CVT) with manual mode and paddle shift control switches. It also features Subaru Symmetrical All-Wheel Drive. More importantly, the unit produces 175 horsepower (129 kW) and impressive fuel economy of 26 city/36 highway mpg.
In these TV spots, Subaru focuses on what really matters for a car owner: peace of mind. The ads are centered on the Legacy's ability to help the consumer do all the things they enjoy to do. The first ad is called "Passengers" and proposes that all passengers are sharing a ride in the same planet-sized carpool. The next two spots are called "The Fix" and "Jr. Driver" and you can watch them along with "Passengers" below.
2015 Subaru Legacy delivers enhanced fuel efficiency, all-wheel drive as standard, refined interior, sharper styling and the largest cabin in its class as well as Subaru EyeSight Driver Assist Technology.
Video Source: YouTube
Source: Subaru